Blizzard has posted an official preview of the Love is in the Air event, which starts on live servers on February 3 and will last for the next two weeks until February 17.
Earlier today, we posted a preview of new rewards for the event in 2025, that include a mount, pet, and shoulder transmog.
Sounds and fragrances of love swirl in the air with a hint of nefarious undertones as a strange love sickness clouds the hearts of the denizens of Azeroth. Uncover the dark secret fueling this plague of passion.
When: 3–17February
Where: Located outside Orgrimmar and Stormwind, with portals to the Gala of Gifts found in major cities around Azeroth.
New This Year in The War Within
New things to love are coming to Khaz Algar during the Love is in the Air event, including some fresh rewards—Love Witch’s Sweeper mount, Living Rose pet, and Ensemble: Truly Heartfelt Shoulders—new quests, additional locations, and even more dangerous scents cooked up by the Crown Chemical Co. During the Love is in the Air event, you can enter Shadowfang Keep for a new Heroic-difficulty fight with Apothecaries Hummel, Baxter, and Frye. And, show a little love to your alts—Love Tokens are now Warbound.
Spread Gratitude at the Gala of Gifts
With help from the Artisan’s Consortium, Stormwind and Orgrimmar are putting on a Gala of Gifts, where townsfolk can get tokens of kindness and affection for their loved ones. Complete quests, defeat Apothecary Hummel or donate to the Artisan’s Consortium to earn Love Tokens and exchange them for exquisite rewards.
The Gala of Gifts can be found outside Stormwind and Orgrimmar, with portals to the festivities located in major cities across Azeroth. Gala directors Luciano Delgado (Alliance) and Mahaja Cloudsong (Horde) will help ensure you enjoy your time.
The Trouble with Love
Inspector Snip Snagglebolt and Detective Snap Snagglebolt are on the case again! The Crown Chemical Co. has been kicked out, but something still smells like trouble. Team up with Snagglebolt and his new companion, O.D.I.E., the robotic canine, to sniff out the mystery!
Treat Yourself
Practice self-love by relaxing, relieving stress, and whatever self-care means when you make a scenic getaway through a magic portal, helping others as you revisit interesting places around Azeroth.
To escape to a world of tranquil peace, visit the following daily quest-givers, Gabbo Blinkwink (Alliance) and Aurora Vabsley (Horde). To pamper yourself in self-love, visit the daily quest-givers, Ying (Alliance) and Ning (Horde).
Lovely Rewards
Unique rewards are available from holiday vendors, including mounts, pets, and more!
- Renewed Proto-Drake: Love Armor: Share the love with your Renewed Proto-Drake!
- Eyes For You Only Toy: Cast your gaze upon the ones you love and tune out non-party members
- Date Simulation Modulator Toy: Place down a Date Simulation Modulator for up to two hours, allowing you to view the world differently.
- Cosmetics, consumables, and more!
Love, the Ultimate Achievement
Don’t forget to show your appreciation to get the following Achievements:
- Love Language Expert: Deliver a slew of gifts to Lovely Guests at the Steam Pools Resort.
- Support Your Local Artisans: Donate 70,000 gold to the Artisan’s Consortium to support the Gala of Gifts.
Spread the Love in Cataclysm Classic: 3–17 February
The Cataclysm Classic version of Love is in the Air is also available to those looking for a little love in a hostile world. Head over to Orgrimmar or Stormwind to take part.
The vicious Crown Chemical Co. is at large, scheming from within Shadowfang Keep. Help the Steamwheedle Cartel put an end to this threat, and you’ll be fabulously rewarded. Obtain the following item level 378 rewards when you defeat the Crown Chemical Co.:
- Winking Eye of Love
- Choker of the Pure Heart
- Heartbreak Charm
- Sweet Perfume Broach
- Shard of Pirouetting Happiness
In addition, you’ll have a chance to obtain the X45-Heartbreaker mount.
Achievements
Get the following Love is in the Air event achievements in Cataclysm Classic:
- *Be Mine – Eat eight “Bag of Candies” heart candies.
- *Charming – Create 12 Lovely Charm Bracelets.
- *Dangerous Love – Assist the Steamwheedle Cartel in stopping the sinister Crown Chemical Co. plot.
- *Fistful of Love – Use a Handful of Rose Petals on specific race/class combinations.
- *Flirt with Disaster – Get completely smashed, put on your best perfume, throw a handful of rose petals on Jeremiah Payson or Sraaz and then kiss them. You’ll regret it in the morning.
- *I Pitied the Fool – Pity the Love Fool at specific locations.
- *Lonely? – Enjoy a Buttermilk Delight with someone in Dalaran at a Romantic Picnic during the Love is in the Air celebration.
- Lovely Luck is on Your Side – Open a Lovely Dress Box and receive a Lovely Black Dress.
- *My Love is Like a Red, Red Rose – Obtain a Bouquet of Ebon Roses during the Love is in the Air Celebration.
- *Nation of Adoration – Complete the Lovely Charm Bracelet daily quest for each capital city of your faction.
- Perma-Peddle – Obtain a permanent Peddlefeet pet by procuring a Truesilver Shafted Arrow.
- *The Rocket’s Pink Glare – Shoot off 10 Love Rockets in 20 seconds or less.
- *Shafted! – Shoot 10 players with the Silver Shafted Arrow.
- *Sweet Tooth – Sample various Love is in the Air candies.
- Tough Love – Defeat the trio of Crown Chemical Co. apothecaries in Shadowfang Keep.
*Required achievements to unlock Fool for Love, a meta-achievement awards the title “The Love Fool”. Fool for Love is part of the meta-achievements required to complete “What a Long, Strange Trip it’s Been”, which awards the Violet Proto-Drake mount.
Be sure to spoil yourself and the ones you hold close with love and kindness! For more information on the holiday, you can visit Wowhead’s Holiday Guide or Wowhead’s Classic Holiday Guide.
